Trade buyers in Concord and along the 400
Purchasing staff and project managers at Vaughan's contractors and distributors often find a supplier on a laptop, then forward the link to an estimator or site superintendent. Your website has to work for that hand-off. Product pages need specifications, dimensions, finishes and lead times in text, not locked in images. Spec sheets and installation guides should be downloadable. Each page needs a quote button that remembers which product the buyer was viewing. For construction suppliers, this structure is often what turns a browse into a purchase order.