Plumber Marketing for Plumbing Companies in Richmond Hill, Vaughan and Toronto
More plumbing calls.Booked while you work.
Our team runs the ads, search and website that bring burst-pipe and water-heater calls in, and our follow-up system answers every one fast, day or night, then books the job on your calendar.
- Video ads and content
- Paid ads
- SEO and local search
- Websites and funnels
- Social media
- Booking systems
Captured from
Video adsContentSEOSocialPaid ads
0 / 7 leads booked
Hover a lead to read their request. Hover or tap the magnet to pull every lead in.
Hover a lead to read the request. Hover the magnet to pull them in.
Marketing for plumbers, built around how you earn.
Plumbing revenue comes from two very different kinds of job. Emergency calls (a burst line, a backed-up floor drain, no hot water) go to whoever answers first, and the homeowner rarely compares prices. Scheduled work such as water heater swaps, sump pumps, backwater valves and repipes is researched, quoted and compared. Marketing both the same way wastes budget on each.
Capture Marketing splits them. Emergency campaigns run on call-focused ads and Google Local Services listings, backed by our follow-up system, which texts back every missed call in seconds. Our web and ads teams give higher-value scheduled work its own landing pages, plain explanations of subsidy programs where they apply, and follow-up on every quote. You see which job types pay, not just how many calls came in.
Real work. Real numbers.Built for plumbers.
Capture Marketing handles it end to end. Our ads team targets the jobs you want, every call you miss gets a text back from our follow-up system, every form gets a reply, and the job is booked before the next plumber calls back.
Most plumbing leads call two or three companies. The first one to answer gets the job, and you are under a sink when the phone rings.
The fix: Capture Marketing handles it end to end. Our ads team targets the jobs you want, every call you miss gets a text back from our follow-up system, every form gets a reply, and the job is booked before the next plumber calls back.
Emergency calls answered
Missed calls get an instant text back, so a 2am burst pipe still becomes a booked job.
Better jobs, fewer tyre-kickers
Our follow-up system asks about the problem, the address and timing, so you see qualified jobs, not price shoppers.
Ads aimed at the work you want
Campaigns target water heaters, drains and repipes in the neighbourhoods you actually serve.
What a plumbing customer types at 11pm
Plumbing searches are short, urgent and local, and most of the urgent ones happen on a phone. People add a town or 'near me' and call one of the first listings they see. Scheduled work searches are longer and name the product or problem, which makes them cheaper to target precisely and easier to win with a good page.
Searches we build pages and profiles for
- emergency plumber vaughan
- plumber near me open now
- water heater replacement richmond hill
- basement floor drain backing up
- backwater valve installation toronto
- sump pump installation markham
What we would do, month by month.
- Days 1-30
Answer every call
We set up call tracking, connect missed-call text back, correct your Google Business Profile categories and service area, and apply for Local Services Ads. Separate pages go up for emergency service, water heaters, drains and backwater valves.
- Days 31-60
Split emergency from scheduled
Call-focused campaigns for emergency terms run only during the hours you can dispatch. Water heater and drain work get their own campaigns. Our follow-up system asks for the problem, address and urgency, and routes true emergencies straight to your on-call phone.
- Days 61-90
Raise the average ticket
We review cost per booked job by type, trim low-value terms if they crowd the schedule, and send review requests after every completed job. A reminder list starts for water heater flushes and sump pump checks so past customers come back.
The services that move the needle for plumbers
What a new plumbing lead sees, in the first minute.
The follow-up system we build for your plumbing business knows your services, areas, hours and the questions you always ask. Every enquiry gets a fast, human-sounding reply, and your team or ours steps in whenever it matters.
- Answers only with information you approve
- Qualifies before anything reaches your calendar
- Every conversation logged, and you can take over any time
Sarah
New lead · just now
Capture Marketing follow-up · replied in seconds
Sorry to hear that, Sarah. Please turn off the valve under the sink if you can. Our plumber has openings at 2:30pm and 4:00pm today. Which works?Booked: leak repair, today 2:30pm
Results in plumbing and related work, told without names.
Case study · Electrical contractor1 min read
$400K+ in revenue generated
A GTA electrical contractor handed us everything except the camera. See how one marketing partner turned into over $400,000 in revenue.
Read the storyCase study · Landscaping and interlock1 min read
$50K average value of each lead
A landscaping and interlock company wanted fewer small jobs and more serious projects. Find out how we filled their pipeline with leads worth $50,000 each on average.
Read the storyWhere plumbers lose leads and what to do instead.
Paying for calls you cannot dispatch
Running emergency ads at 3am with nobody on call burns budget and reviews. Schedule ads to your real dispatch hours and let our follow-up system book the morning slot for everything else.
One page for every job
A drain cleaning visitor and a water heater shopper want different answers. Separate pages convert better and give Google a clear match for each search.
Never asking for the review
Most satisfied customers will not leave a review unless asked. Send a short text request when the job closes, while the fix is still fresh.
The numbers you will see every month.
Cost per booked job, by job type
Emergency calls, drains and water heaters carry different values, so one blended number hides what is working.
Missed calls recovered
Shows how many after-hours and busy-hour calls became bookings through instant text back.
Average ticket by campaign
Separates the campaigns that bring installs and repipes from those that bring small repairs.
New reviews per month
A leading indicator for map position and future call volume.
See what we would build for your plumbing business.
Book a strategy callPlumbing marketing questions, answered.
Straight answers on contracts, pricing, ownership and how we work.
Who answers our emergency plumbing calls after hours?+
Our AI receptionist texts back missed calls and replies to forms around the clock, and urgent jobs are routed straight to your on-call phone. Our team sets the rules it follows and keeps an eye on how enquiries are handled.
Will you quote plumbing prices to customers?+
Only the price ranges you approve, such as a service call fee. Anything that needs eyes on site is booked as a visit.
Does it work with ServiceTitan or Jobber?+
Capture Marketing books into the calendar you already use and can pass jobs into field service software such as ServiceTitan, Jobber or Housecall Pro through integrations.
Should a plumbing company use Google Local Services Ads?+
For most residential plumbers in the GTA, yes. Local Services Ads appear above regular search ads, you pay per lead rather than per click, and the verification badge builds trust with homeowners. They work best alongside a strong Business Profile and regular search campaigns, which Capture Marketing manages together so the same lead is not counted twice.
How do you stop plumbing ads from attracting DIY searches?+
We build negative keyword lists that exclude parts, how-to, supply store and job searches, and we review search terms every week. Ads run on phrases that signal hiring intent, such as plumber, install, repair and replacement, so budget goes to people who want a plumber at their door rather than a tutorial.
Can marketing help sell more water heater and backwater valve jobs?+
Yes. These are planned purchases, so they respond to dedicated landing pages, clear explanations of rental versus purchase or city subsidy options, and follow-up after the quote. Capture Marketing runs them as separate campaigns, so you can raise or lower the budget for each based on crew availability.
What should a plumbing website include to get more calls?+
A tap-to-call number at the top of every page, the towns you serve, separate pages for emergency work and each major service, licence and insurance details, recent reviews, and photos of your own trucks and team. Page speed matters too, because most plumbing visitors arrive on a phone with a problem in front of them.
Built for businesses that live on appointments.
Each industry has its own page showing the work we do, the leads we bring in and how they get booked. Find yours.
Home Services
Trades that win on speed: the first company to call back gets the job.
Health & Wellness
Clinics and practices that run on a full appointment book.
Professional Services
Firms where one booked consult is worth thousands.
Lifestyle & Auto
Studios, gyms and shops that sell visits, memberships and repairs.
More plumbing work,without more admin.
Book a strategy call. We will show you where plumbers in your area are losing leads today and what Capture Marketing would build for you.